Social Media – Pinnacle People – Haydn Kwan

Social Media Campaign

The work

Pinnacle People are nation wide hospitality recruiter and provider. Since the COVID lockdown ended in Melbourne they approached me to help run a social media campaign reminding employees and clients that business is picking up.

Animated Logo

To give the company image a shot in the arm at the start of 2021 I hand animated their well established company logo to a dance called ‘The Waiter’s Gallop’. The animation is used across social media and in beginning and end of promotional videos.

Social Media Showreel

A collection of social media stories and posts used to raise brand awareness and remind clients and employees that the company is back in business.

Instagram Posts

I created a black & white cinemagraph showing that hospitality work was pouring back in. I also created a simple still post stating that they were busy again in states that weren’t badly effected by COVID.

Delivered

2D Animation
Motion Graphics
Layout Design
Copywriting

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